Latest Resource Center Documents
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July 24, 2008
Top Concepts in the Web Analytics Blogosphere - May and June 2008
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May 12, 2008
The Total Economic Impact of iPerceptions webValidator
Read a commissioned study conducted by Forrester Consulting, "The Total Economic Impact of iPerceptions webValidator."
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April 02, 2008
Discovering User Groups Based on Perceptions of Value
By profiling actual customers and asking them to rate the value of different website attributes, one can easily identify a site’s strengths and weaknesses by descriptive group. The question however, of discovering the most distinct user experiences on a site, is a much more challenging and significantly insightful endeavor. We are tackling this challenge using the webValidator™ solution and tree growing algorithms known as RECPAM (RECursive Partition and AMalgamation) to not only answer this question, but to also identify who owns these experiences and to understand why they are occurring. Written by Duff Anderson, iPerceptions VP of Research and Development.
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March 04, 2008
The iPerceptions Satisfaction Index - The Only Metric Designed Exclusively to Measure Customer Satisfaction Within the Online Channel
At the forefront of iPerceptions’ ongoing initiative to democratize the voice of the online customer is the iPerceptions Satisfaction Index. Building on a robust research pedigree and leveraging a best-of-breed approach to quantifying qualitative data, the iPSI is the first satisfaction metric designed exclusively for the web.
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January 04, 2008
10 Reasons Why Satisfaction Surveys Don't Fail
Responding to Chapter 5 (Why Satisfaction Surveys Fail) of Fred Reichheld's book The Ultimate Question, iPerceptions clearly illustrates the importance of tuning into the voice of the customer in 10 Reasons Why Satisfaction Surveys Don't Fail.
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What they say about us
“The collaboration with iPerceptions has allowed us, for the first time, to define our audience and better understand their many motivations for visiting the site. This knowledge, alongside our ongoing relationship with iPerceptions, will help us direct our efforts to improve on our already high satisfaction ratings.”
Nobel Web AB
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